Following its collaboration with Daniel Costa Salomao in Brazil during 2011, Powersoft has appointed him Account Manager for the CALA region (Central America Latin America), to ‘maximise business in those countries where Powersoft is already present and open new markets within the region’.

Daniel Costa Salomao and Luca GiorgiAccording to Powersoft Pro Audio Business Unit Manager, Luca Giorgi, Salomao’s experience and commercial expertise will help improve Powersoft’s network of business partners substantially across Central and South America: ‘During the last nine months of collaboration, the flawless symbiosis with Daniel has brought outstanding results,’ Giorgi says. ‘We are confident that his knowledge of the market and his experience in the field will play a major part in expanding our market share in those areas where we are present while simultaneously extending to those where we are not’.

‘Powersoft products are universally recognised as those granting the best New Clean Technology/performance ratio in the pro audio industry’ says Salomao. ‘I had the pleasure of visiting Powersoft’s manufacturing facility in Italy and I was amazed by the amount of care and attention paid to every detail of every single product Powersoft manufactures.’

He continues, ‘I am sure Powersoft will be greatly successful in all Latin America because this is a market in rapid development and professionalisation, constantly looking for the latest and most advanced technologies available. We will make sure to supply our customers with only the best solutions.’

Salomao has a bachelor’s degree in International Business and a vast experience living abroad and managing sales in different continents. Salomao is based in Miami, Florida.

More: www.powersoft-audio.com

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