Paul Martin has been appointed President of Snell North America, taking on leadership of sales, marketing and service functions for the North American market.

Paul MartinIn addition to his new duties, Martin maintains his role as Global MD for the TV Everywhere division, where he oversees Snell’s product development, sales, delivery and support functions for playout automation, channel-in-a box, media asset management and second-screen solutions. Previously, he ran the company’s global manufacturing, supply chain, service operations and customer satisfaction agenda. Martin continues to serve as a member of the Snell management board, which he joined in 2009.

‘We see how the pressures of TV Everywhere and the evolution of consumer electronics are driving transformation of the broadcast business, and we understand the economic and technical impact of this shift on our customers,’ he says.

‘As our customers respond to these challenges and embrace new technologies and workflow models, we ensure they have the media management and playout solutions to maximise revenue opportunities and operational efficiencies. Our router, switcher, modular and conversion products are used around the world in broadcast operations of all sizes, and we continue to deliver solutions that support broadcasters’ changing operations.’

Martin’s experience prior to Snell includes manufacturing and business transformation roles in FTSE 100 high-tech manufacturing and telecommunications organisations. Before joining Snell, he worked at British Telecom in senior business-transformation roles. He also served in various manufacturing, logistics and program management roles at Motorola Semiconductor in the US. He earned his bachelor’s in business administration from the University of Texas at Austin and his MBA from the University of Cambridge.

‘Paul is an ideal choice to succeed Jonathan Goldstein,’ says Snell CEO, Simon Derry. ‘Under Jonathan’s leadership we experienced strong sales growth in the Americas and earned high marks for customer service. Paul brings that same focus on customer service, along with a proven track record of organisational development.

‘Broadcasters in the US and Canada are industry leaders, and we are proud to be a trusted partner for so many customers in these markets. We take our responsibility to these customers very seriously, and with Paul’s guidance, we will continue working hard to make sure that we provide the right technology and the right customer support at the right time.’

More: www.snellgroup.com

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