John Dodson has been named Middle East Products Sales Representative for US A/V systems supplier, Middle Atlantic. In this capacity, Dodson will represent Middle Atlantic Products throughout the Middle East and North African regions

Prior to forming his own company where he represents leading audio brands such as Audio-Technica, Community Professional Loudspeakers, MC², Polk Audio and XTA, Dodson worked as General Manager for the Bose Corporation in the Middle East and Africa. He has also served as Sales Manager for Bose UK and Regional Manager for Yamaha in the UK.

‘We feel that the Middle East has unlimited growth potential for Middle Atlantic, and John is exceptionally qualified to help us both meet and exceed our sales goals and increase market share in the region,’ says Middle Atlantic International Sales Manager, Stephen Fried.

‘Middle Atlantic has a fantastic line of products which are ideal for both my commercial and residential customer partners,’ says Dodson. ‘There is a strong demand for Middle Atlantic’s products, and a terrific list of regional reference projects. We hope to grow our business from this strong starting point by providing a local service with enhanced levels of customer support.’

More: www.middleatlantic.com