Formerly, TC Electronic HD Development Manager and TC Electronic HD Business Manager at TC Electronic, Thomas Lund and Thomas Valter take on new roles as CTO for Broadcast & Production, and VP of Business Management, Broadcast & Production respectively.
Valter will focus on developing business strategies for the broadcast and production, reflecting the TC Group’s strategy of targetting specific customer markets. The company says that ‘Broadcast & Production will be represented as a key pillar of TC Group to continued growth’.
Lund will ‘remain a key figure’ in the company’s development department, building on his work on ‘loudness wars’ in music production. For more than a decade, he has presented papers on loudness and true-peak level at audio conferences around the globe (AES, InterBee, NAB, Tonmeistertagung and SET). This has influenced how broadcast standards have emerged and evolved away from proprietary technology and towards the transparent and facts-based solutions we have today. Research, standards and conferences will be a major part of Thomas Lund’s responsibilities in his new role.
‘I’ve never regretted leaving academia for a company with such vast resources in software, hardware, research and spirit as TC Electronic, but I do look forward to spending a little less time with Excel and more on audio,’ Lund says.
Thomas Valter will continue to develop business strategies internally as well as with external business partners, including suppliers, sub-suppliers and partners to serve demanding broadcast and production customers in a changing and technology-driven environment.
‘The Broadcast & Production segment has been a key part of TC Electronic’s business for decades, and I am excited to get the chance to help it grow even further in the years to come,’ he says.
TC Electronic equipment is a feature of broadcast stations around the world, including CCTV in China, Turner, CBS and Fox in the US, WDR and NDR in Germany, DR and TV2 in Denmark, and TV Globo in Brazil.
More: www.tcgroup.tc
