Focusrite Audio Engineering has appointed Mark Davidson to the position of Business Manager for RedNet.
Davidson joins the company with a background in both professional audio, and data networking sales and marketing, including extensive direct experience with Ethernet-based audio networking systems.
‘I knew about Focusrite from its interfaces and heritage and, when I heard about the position, I knew it was perfect for me, with my background in pro-audio networking,’ he says. ‘There’s an extensive market for RedNet in a whole range of markets from live performance to fixed installations. In addition to the obvious larger-scale markets, I think there are a significant number of niche applications for this technology. I want to identify those areas and develop them alongside the mainstream applications.’
‘Mark brings exactly the combination of skills we need to progress the already impressive success of this new line,’ says Focusrite Sales Director, Damian Hawley. ‘RedNet is turning out to have a much broader and more exciting range of applications than we imagined when we originally created it. Mark is just the man to expand and develop all the new application areas that are opening up.
‘RedNet represents the high end of our professional audio market,’ he adds. ‘It brings together all our skills, old and new – in analogue and digital design, mic preamps, digital conversion and now networking – and takes them to new heights. The RedNet line has extraordinary potential, and Mark will be central to realising our ambitions in this area. We are pleased to welcome him to the company at an important point in our continuing expansion.’
More: www.focusrite.com/rednet
