Bose Professional has established a new sales office and Experience Center in Dubai, UAE.
The Dubai office marks the tenth new international business location Bose Professional has opened this year, including new offices and Experience Centers in London, Amsterdam, Frankfurt, Singapore, Beijing, Shenzen, Shanghai, Osaka and Tokyo. Plans are already in place to open a new Bose Professional global HQ and Experience Center early next year in Hopkinton, Massachusetts, US.
Located in the rapidly growing Sharjah district, accessible from Dubai International Airport, the new office combines sleek, modern business spaces and meeting rooms with an Experience Center, designed for education and demonstration and featuring Bose Professional’s line of loudspeakers, power amplifiers, processors, controllers and software.
At an opening event attended by industry leaders and partners from the MEA region, the Bose Professional EMEA team was led attended by company CEO John Maier, Vice President of International Sales Hans Vereecken, and Director of Sales, EMEA, Nittin Dargan. The event featured speeches with Maier serving as guest of honor, a ribbon cutting ceremony, as well as presentations and refreshments.
‘The new Bose Professional office and Experience center will serve as Regional Center to demonstrate innovative audio solutions to all our distributors, system integrators and consultants,’ Dargan says. ‘The space further demonstrates our commitment to MEA region. Bose Professional team and our distributors will continue to ensure that our customers get best-in-class products, locally available.’
‘It’s our mission to deliver amazing audio solutions and services to our customers around the globe,’ Maier addds. ‘I am so proud of what the Bose Professional team in Dubai, and around the world have accomplished by achieving these operational milestones in our company’s history. I can’t wait to travel to more offices and cut more ribbons as we deepen our 50-year legacy of partnerships and continue to grow our global organisation.’