Stagetec has struck a distribution partnership with Hardware Solutions Builders (Hasoub) for distribution in Egypt and the GCC countries, including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and UAE.
Founded in 2004 and based in Jeddah, Hasoub has established itself as a leading player in delivering advanced technology solutions across the Middle East. With a strong reputation for innovation and reliability, Hasoub brings deep industry expertise and a strong regional presence to Stagetec’s portfolio of professional audiovisual solutions.
Through this partnership, Stagetec will supply its audio, video and signal management solutions to a diverse range of applications, including stadia, public spaces, exhibition and conference centres, as well as broadcast and event venues.
Stagetec and Hasoub have already successfully collaborated on a large-scale project in the Middle East, demonstrating their ability to implement complex and high-profile projects. The scope of functions includes mixing via the Avatus mixing console, audio distribution via Nexus, device monitoring (over industry standard protocols), commissioning, and event scheduling among other orchestration workflows via Stagenet. This achievement sets the stage for future collaborations that will further enhance the region’s A/V infrastructure.
‘We are thrilled to partner with Hasoub in expanding our footprint across the Middle East,’ said Norbert Bau, Senior Sales Manager International at Stagetec. ‘The company’s expertise, market reach, and deep understanding of the region’s technological needs make it the perfect partner to deliver our advanced solutions.’
‘Leveraging our extensive partner network, this collaboration enables us to boost efficiency and deliver exceptional value to our customers,’ says Fathi Abdulmotalab, Distribution Executive Manager at Hasoub. ‘Stagetec’s cutting-edge technologies align with our commitment to providing superior solutions to our customers and systems integrators. Representing this renowned brand unlocks exciting opportunities to introduce transformative solutions to the Middle East market, elevate the standards of audio/video integration, and exceed customer expectations with competitive solutions tailored to the diverse needs of institutions across various sectors.’
‘As a trusted regional distributor, we leverage our robust sales network to maximize delivery value and provide after-sales support,’ adds Hasoub Business Development Manager, Saed Albanna. ‘We are delighted to represent Stagetec, a brand globally recognised for its innovation and excellence in audio/video signal management. Their state-of-the-art technologies align with our mission to provide exceptional solutions to regional system integrators.
‘Representing Stagetec opens new opportunities to introduce innovative solutions to the Middle East market, enabling elevation of audio/video integration standards, exceeding customer expectations by delivering competitive solutions tailored to the diverse needs of the clients.’
