With the claim that Cinedeck film and TV production recorders are ‘dramatically changing the production scene and leading the way to full tapeless production for film and television projects around the world’, Oxygen DCT has launched a website to enable production companies, filmmakers, facilities and broadcasters to gain access to Cinedeck production equipment.
‘The cost savings over more traditional production kit are enormous, especially for drama, series and film work – but it is the tapeless work flow and instantaneous editing that really score with post houses, allowing faster turnaround,’ says Steve Hathaway, Managing Director of Oxygen DCT, which distributes Cinedeck in UK and parts of mainland Europe. ‘Directors, producers and crews all over Europe are realising the benefits of Cinedeck and there is an enormous and growing demand for hire and rental.’
Oxygen DCT delivered the first Cinedeck systems to European customers in July 2010 and reports an increase in take-up this year. It expects this demand to accelerate particularly in 2012 when many international broadcasters will require a UK base to cover the Olympic summer games. The company holds stock of both the EX and RX models to support its customers and, as a high service orientated organisation, is addressing hire demand by creating a forum for hire companies and production companies with the Cinedeck hire and rental website,
The new website acts as a central portal for information where by users can follow about production stories, ascertain how to interface various types of cameras, technical information and download software updates.
Oxygen DCT is encouraging its Cinedeck clients to list themselves on the site. so they can maximise their investment in this technology by making their kit available for hire/rental.
‘Any rental company in Europe that owns a Cinedeck should be on this site, so that production companies can find them and rent from them when they are working in their country,’ Hathaway adds. ‘Getting onboard is easy – all the rental company has to do is complete a short form online and we’ll do the rest.’
One company that has already taken advantage of the new site is Bestlight, whose director Steve Eveleigh says: ‘This is a great idea and a marvellous addition to the support you usually get from Oxygen DCT. Making it easier for film makers to hire Cinedeck will also help spread the word about these products and how good they are. It gives them the opportunity to try before they buy.’
The site also includes a section with new and used equipment for sale and Oxygen DCT will continue to develop the site over coming months with additional features such as Pimp My Cinedeck, where owners and rental customers can access add-ons such as batteries, SSD drives, hoods and other production equipment.
