Using internet broadcast playout services, CCTV is streaming its Channel 9 features films and dramas, and Channel 4 documentaries, while a further channel provides both China and worldwide news. ‘By delivering the very best and latest compelling television from China to our UK audience, we hope to make them feel closer to home, even when they live on the other side of the world,’ says CCTV Deputy Editor-in Chief, Zhu Tong.
‘CCTV has embraced the opportunity that internet television over Freeview HD represents, to deliver high-quality, world-class broadcasting to the Chinese expat audience in the UK – and all for free,’ adds John Mills, CEO of Vision IPTV.
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Chinese Broadcasters Extend International Reach