Martin Audio has revised its distribution arrangements in the Western Balkans, appointing the newly formed System Design.
Based in the Serbian city of Novi Sad, the company, run by audio veterans Sreten Kovacevic and Slobodan ‘Bobo’ Vesovic, who have worked with Martin Audio systems (under different operations) since 1995.
Martin Audio Export Sales Manager Martin Kelly regards appointment as straightforward: ‘I have worked with Bobo for many years and coincidentally Sreten. Under the name of Audio Konstruktor, they were our distributor in Serbia, so we are 100 per cent confident in going forward.’
Between them they will now handle Serbia, Montenegro, Bosnia and Herzegovina and FYR Macedonia. ‘We will use the marketing strategy set by Martin Audio and implement it in our local markets,’ Kovacevic says. ‘This will be aimed primarily at the installation and touring sectors.’
More: www.systemdesign.rs
More: www.martin-audio.com