Smoke & Mirrors’ new London audio department has been equipped with three Avid S6 control surfaces and the latest Pro Tools systems. The systems were supplied to the facility by HHB’s postproduction division, Scrub.
The Avid S6 enables the engineers to choose the modules they need and custom configure the console layout to meet the requirements of each new studio. The 16-fader S6 M10 console in Studio 1 and two compact 8-fader M10s in Studios 2 & 3 provide a flexible system for the companys short-form advertising and broadcast work.
Scrub worked alongside Smoke & Mirrors’ Head of Audio Scott Little to specify the equipment for each room. The new consoles and Pro Tools HDX and version 11 software was installed and custom configured onsite by Scrub’s Technical Service Engineers. The new rooms have been fully booked since the launch, and the audio department is set for further expansion in the near future.
‘It’s clear Avid has considered the audio post market with the S6 console, as there are so many intuitive features geared towards this workflow,’ Little explains. ‘Assignable soft keys, the enhanced transport section and jog wheel, and of course the MTM multi-point touch screen, which allows you to navigate the entire project and console, having instant access to just about everything at your fingertips, helps us work with greater efficiency and precision, which is key when turning around a large volume of high-end work under tight time constraints.’
‘Smoke & Mirrors has long been at the leading-edge of technology,’ Head of Scrub Sales Ben Scully. ‘The move to Poland Street and the new audio department has reinforced this.’
With offices in London, New York, Shanghai and Sao Paolo, Smoke & Mirrors is a visual effects and full service postproduction company specialising in advertising, film and music. Its work ranges from global campaigns for many of the world’s leading advertisers to music videos for international pop artists.