Swiss IP audio and control specialist Barix has appointed LineQ as its US distribution partner.

For some years, the company now known as LineQ operated under the name of Barix Technology in the US, exclusively distributing Barix devices and solutions to partners and end-users in the broadcast, security, live entertainment, professional A/V and digital signage industries. Led by Technology President Andy Stadheim, LineQ is well-positioned to expand Barix’s market share in the US as the new company establishes partnerships with complementary hardware vendors, software companies, network operators and systems integrators.

‘The appointment of LineQ reflects the global sales strategy of Barix through regional channels worldwide, where we commonly work with distributors who integrate Barix with complementary technologies,’ says Barix MD, Frank Frederiksen. ‘Andy’s entrepreneurial vision for bringing full solutions to customers, along with his depth of knowledge about Barix and the industries we serve, is a game-changer for Barix’s growth in the United States.’

Stadheim confirms that when it comes to purchasing Barix devices and solutions, nothing technically changes when doing business with LineQ: ‘Our long-time customers can order the same product from LineQ that they ordered through Barix Technology,’ he says. ‘While LineQ represents the growth of our company into new product lines, we will continue to provide outstanding customer service to our loyal Barix customer base.’

More: www.lineq.com
More: www.barix.com