Genelec Inc has appointed Dave Maclaughlin to the position of Education Sales Director. 

Dave MaclaughlinBased in Florida, he will takes charge of educational sales across the US, as well as serving as a direct sales representative for the state of Florida. In his new position, he will help Genelec focus on sales to educational institutions and students, as well as present seminars and act as brand ambassador to the educational market. He will report to MD Lisa Kaufmann, Genelec Inc and work closely with Eastern Territory Sales Manager Paul Stewart on new and ongoing sales initiatives.

For the past four years, Maclaughlin has served as the VP of Sales for Parsons Audio. For the prior 24 years, he served as the Executive Director of Audio Engineering at Husson College's New England School of Communications (Nescom) in Bangor, Maine. While at Nescom, he built a small audio program into the school’s largest academic programme. Along the way he created one of the first Bachelor Degree programs in Live Sound to complement the Studio Recording and Post Production Programs.

Maclaughlin is a full member of the Audio Engineering Society and a member of SBE, and he has produced and engineered numerous commercial recording projects for well-known artists in the US and Canada. Recently he directed the founding of the first Southern Florida chapter of the AES. He currently serves on advisory committees for four college-based audio programmes. Additionally, his studio designs and installations have been featured in major publications around the world. He also has a wealth of experience in broadcast, first as on-air talent and later in management and station ownership.

‘Dave’s diverse background, especially his expertise in audio education, makes him a perfect fit for this position,’ says Genelec Inc Marking Manager, Will Eggleston. ‘He knows the priorities, wishes and needs of audio programs large and small, and he will be an effective messenger of the Genelec brand to this growing market. We welcome Dave to the Genelec team.’

More: www.genelecusa.com

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