Announced at the 2011 NAB show, Bexel will now handle TSL’s intuitive and professional audio monitoring, power management and tally products for broadcast clients.

‘The move into the US market is one that requires careful planning and we have been searching for a partner who had good sales coverage, local offices and the ability to provide a high level of service and support to the customer base,’ says TSL Professional Products Group Director, Chris Exelby. ‘Bexel is perfectly aligned with an ambition to succeed that matches ours at TSL and we are excited to be entering into this partnership with one of the key players in the US.’

‘TSL enjoys worldwide respect for the excellence of its systems integration services which have in turn encouraged the development of many highly specialized professional products,’ says Bexel’s Director of Sales Jim Richardson. ‘The stable of TSL products are some of the most advanced audio and power monitoring/management devices on the market while also being known as robust and versatile.’

Over the past two years, TSL’s product business has exceeded 32 per cent year-on-year growth with major market share gains in Europe, Middle East, Asia and South America. ‘We see many opportunities in representing TSL’s products, especially the PAM product family,’ says Richardson. ‘TSL’s knowledge of IT workflows, network integration and advanced signal management functionality such as loudness logging, audio alarm reporting and third-party system control, makes this a valued product offering to our clients.’