Audio-Technica’s Netherlands-based distributor Iemke Roos Audio has rebranded to Audio-Technica Benelux. While the name changes, customers will continue to receive the same service with an unchanged Iemke Roos team headed by long-serving MD, Gineke van Urk.
One of the longest established professional audio importers in the Netherlands, Iemke Roos has worked with broadcasters, musicians and audiovisual and hi-fi specialist retailers since 1969. The company has been an affiliate of Audio-Technica Group since 2014 and the transition to Audio-Technica Benelux will increase the Japanese company’s presence in Europe, alongside offices in France, Germany, Spain, Hungary, Dubai and UK.
“The launch of Audio-Technica Benelux is the result of many years of close collaboration with Iemke Roos, and I’m delighted to further strengthen our relationship with the Netherlands and Belgium-based team,’ says Audio-Technica Europe Marketing Director, Robert Morgan-Males.
‘Working in close collaboration with Audio-Technica Europe has given us opportunities to grow our business and presence in the market, making use of the knowledge, experience and marketing resources of the Audio-Technica Europe team,’ adds Iemke Roos Audio MD, Gineke van Urk. “The move will also prove positive for our distributed brands that we have represented for many years in the Benelux region and I’m looking forward to an exciting future in what has always been an important territory for Audio-Technica.”
More: www.audio-technica.com
