Broadcast Solutions to distribute Simplylive

Systems integrator Broadcast Solutions has taken on all Simplylive sales in several regions and countries.

After extensive market evaluation and projects with Simplylive products already implemented, Broadcast Solutions sees massive potential for the live production, replay server and video referee solutions in the live and sports broadcast industry. The distribution covers Finland, Hungary, the Baltic states (Estonia, Latvia, Lithuania), the CIS-countries (Armenia, Azerbaijan, Belarus, Kazakhstan, Kyrgyzstan, Moldova, Tajikistan, Uzbekistan), Turkmenistan, Ukraine and Georgia, the Russian Federation and Spain. Both companies will also work together with several sports organisations and in other regions.

As part of the ongoing project to implement a UHD remote production centre for customer Streamteam Nordic, Broadcast Solutions uses Simplylive’s products in a large scale. The project will be ready for the production of the Finnish ice hockey with more than 500 matches per year, starting in season 2018/2019. Video refereeing will be done at the central location, using the Simplylive’s Ref&Box product. Simplylive’s servers will be used also for SuperMotion replays and digital recording.

‘We are particularly excited to partner with Broadcast Solutions,’ says Simplylive MD, Luc Doneux. ‘The company is bringing the local and technical expertise we need to reach all customers in these regions.’

‘We are very happy to include the Simplylive products in our portfolio,’ adds Broadcast Solutions Sales Director, Antti Lauril. ‘With some installations going on right now the products proofed their innovative power regarding future driven development and ease of use. We work closely together with several sports organisations and already see the power of the Simplylive products in ongoing installations. Therefore we are even more confident to supply our customers with future-proof solutions that make their work easier.’

Simplylive is a technology company developing innovative solutions for the broadcast and digital industry. Simplylive solutions break with the traditional blueprint and focus on intuitive, collaborative user experiences, simplifying the learning curve with smart touchscreen UIs to allow the focus on the editorial for the highest production value. Applications and products range from digital master recorders to multi-camera servers for various applications.

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