Shure has established of a new sales region, Western Europe, along with new leadership positions in the region. These organisational changes are intended to enable Shure to better serve existing vertical markets in Western Europe.
The newly created Shure sales region covers UK/Ireland, Germany, Benelux, Austria, Switzerland, Italy, Spain, Portugal, France, Denmark, Finland, Norway, Sweden, Czech Republic, Poland, Slovakia and Iceland. Its sales leaders are Nik Gledic, Rob Smith and Tuomo Tolonen.
Gledic is responsible for Retail Sales in Western Europe. He has been with Shure since 2004 and has held roles in Marketing and Sales in Shure EMEA and Shure Distribution Germany. Smith will manage Integrated Systems Sales in Western Europe. He joined Shure in 2018. Previously, he spent 27 years working in A/V integration in different roles. Tolonen will oversee pro audio Sales in Western Europe. Tuomo joined Shure UK in 2006. During his early years at Shure, he led the Applications Department and became Pro Audio Group Director in 2013.
‘I am confident that Nik, Rob, and Tuomo will define a clear vision and direction for their respective areas of responsibility and set priorities that will enable Shure to evolve its global sales strategy and achieve its growth targets,’ says VP of Global Sales, Mark Humrichouser. ‘I wish all of them continued success in their new roles.”
More: www.shure.co.uk
