Connector manufacturer Neutrik is to extend its reach into the UK’s high-end MI and pro audio markets with the appointment of FBT Audio (UK) as an authorised distributor. The move is welcomed by Neutrik UK MD Mark Perrins as ‘the culmination of a long search for the right partner’.
Widely used in professional applications worldwide, Neutrik held an industry leading position for more than 40 years, and has an extensive range of high-quality cable and chassis connectors. Applications range from broadcast and recording through to live sound and video. The company’s position is equally strong in the high-end MI and portable sound markets – a strength that FBT Audio (UK) will reinforce as it brings Neutrik to new customers across the UK.
‘We are intent on bringing the highest quality product to this very important market, and we have been assessing a strong partner in the UK who can help us to achieve that goal,’ Perrins says. ‘We are delighted to have appointed FBT Audio (UK), serving a range of MI and pro audio based dealers and distributors. Coupled with high-quality product from FBT, Neutrik has also been impressed with the quality of customer service and extensive additional market coverage that FBT Audio (UK) can offer. We are looking forward to a long and enjoyable relationship as we explore new markets and meet new customers.’
‘Some brands are rightly considered the gold standard in their field – a description that absolutely applies to Neutrik,’ says FBT Audio (UK) MD, Mark Parkhouse. ‘This agreement strengthens our position within the UK and opens exciting new opportunities. I’m proud to represent such a highly respected range of products and I’m looking forward to helping Neutrik reach new heights in the UK.’