Music Tribe has announced its acquisition of UK-based Aston Microphones.
‘The addition of Aston Microphones now allows Music Tribe to round out our professional install and touring sound offerings alongside Midas, Klark Teknik, Lab Gruppen, Lake, Turbosound, Tannoy and other leading brands under the Music Tribe umbrella,’ says Music Tribe founder and CEO, Uli Behringer.
‘Since the acquisition of Midas, Klark Teknik, Lab Gruppen, Lake, Tannoy and Turbosound, we have been continuously pursuing a microphone brand that complements the mixing console, processing, amplification and loudspeaker excellence offered by these historic brands. Throughout our search, Aston Microphones has clearly stood out as the ideal match because of the world-class brand, leading innovation and first-class team of people.
‘We will invest heavily in positioning Aston Microphones at the very pinnacle of the industry and the Aston team will now equally have full access to Music Tribe’s extensive resources and advanced automated system platforms in such areas as product engineering, manufacturing, supply chain and finance. We are very proud to welcome the Aston team into our family.’
‘Aston Microphones has been a phenomenal success story since our launch only five years ago, with a host of international awards including the TEC Award for Best Mic 2020,’ says Aston Microphones’ CEO, James Young. ‘In this time we’ve established our brand as a world leader in innovation, bringing high-end and professional products to our family of Customers – all at affordable prices.
‘The synergy with Music Tribe’s brand portfolio is exceptional, and the huge resource in R&D, manufacturing and engineering excellence we now have at our disposal, will allow us, together, to set a bar to which other brands can only aspire. We are honoured to now share our journey with Music Tribe and such talented people.’
The Aston team will continue to operate from their Hertfordshire headquarters, combining ‘off-the-wall marketing, product development and intimate customer and artist relationships’.
More: www.astonmics.com
