Bose Professional technology played an extensive part of this year’s Royal Ascot event, with almost 1,000 surface-mount and in-ceiling loudspeakers deployed throughout the racecourse, promenade and other public areas, including 250 private boxes – more than any other venue in Europe.
With more than 600,000 visitors each year during the usual 26 days of racing, Ascot Racecourse reimagined the world-class race day experience, with the support os Bose Professional as the Official Technology Supplier-Sound.
‘Bose innovation has allowed us to take people on a journey,’ says Ascot Head of Sales, Craig Staddon. ‘Since we began working with Bose, our guests repeatedly tell us the audio has added another dimension to the races – it brings the racing experience alive more.’
With Bose ArenaMatch AM10, AM20 and AM40 loudspeakers as the basis of the system, the audio system integrates Panaray MA12EX modular columnar array loudspeakers, ArenaMatch Utility AMU108 and AMU208, and a variety of FreeSpace loudspeakers throughout the venue. The solution is powered by a network of PowerMatch PM8500N power amplifiers loaded with Dante cards.
‘Ascot has very specific needs. The core of the Ascot experience culminates in 11–12 minutes, yet guests are here for upwards of six hours or more,’ says Ascot Head of Technology, George Vaughan. ‘For us, audio is a key element that goes beyond simple commentary needs. It’s about everything from announcing race details, upcoming event information and the distribution of music that keeps our guests entertained throughout the entire experience. And with Bose, their experience is ideal.’
More: http://pro.bose.com
