US loudspealer manufacturer Fulcrum Acoustic has announced a new partnership with Singapore-based Universal Procurement Systems (UPS) to distribute Fulcrum Acoustic products across Bangladesh, Cambodia, Fiji, Laos, Malaysia, Nepal, Papua New Guinea, the Philippines, Samoa, Singapore, Sri Lanka and Vietnam.
Representing a stable of complementary A/V brands in the Asia-Pacific, UPS will now help strengthen Fulcrum Acoustic’s footprint across the region.
‘We see tremendous potential for professional audio solutions in this part of the world,’ says Fulcrum Acoustic Director of International Sales, Val Gilbert. ‘As we gain traction here, having the right partner is crucial. UPS aligns with our values, and has the expertise needed to develop solutions for these markets.’
‘Fulcrum Acoustic’s innovative approach to loudspeaker and immersive technologies makes them an excellent fit for our growing pro audio portfolio,’ says UPS’ Christian Liebenberg. ‘We look forward to introducing their solutions and expanding opportunities for both companies.’
