TC Group International and Blue Microphones are to end their international distribution partnership.

TC Group International will remain the distributor of Blue Microphones in the MI and professional audio markets until 31 March 2012. In the intervening period, Blue Microphones will establish partnerships with European distributors on a country-by-country basis.

Both TC Group International and Blue Microphones acknowledge the mutual benefit of this decision. Ending this distribution partnership is being regarded as a natural progression by both companies as they continue to strengthen their core business and focus on their individual areas of growth.

‘It has been a pleasure to work with Blue Microphones and we are honored to have been a part of their growth’ says TC Group International CEO, Peter Bager. ‘TC Group International will continue to honor its commitments to existing Blue Microphones customers through the transition. Looking forward, we will now be able to strengthen our focus even further on core products and essential groups of customers.’

‘TC Group has been a longstanding global partner and we wish them continued success,’ says John Maier, CEO of Blue Microphones. ‘As Blue continues to grow, we are making it a priority to focus on European expansion and support. This new distribution strategy is a necessary next step as Blue expands and we look forward to working closely with our distributor and dealer partners in each country.’

More: www.tcgroup-international.com
More: www.bluemic.com