Established in 1971, the Al Shirawi Group now comprises 45 companies with diverse interests, covering Electronics, Engineering, Printing, Trading, Construction, Air-conditioning and many other areas. Oasis Enterprises, the electronics wing of the group, was established in 1982 for the distribution and retail of consumer electronic products. Then followed the Professional Projects Division (PPD), established to exploit avenues of business beyond consumer electronics.
The division comprises four sub-divisions of professional electronics and lighting, which span turnkey services in installation and commercial distribution. Broadcast, lighting, A/V and CCTV/PA, make PPD a leading player in the territory It can count more than 5,000 in the UAE, GCC and Middle East region, partnering with global brands that are themselves leaders in their respective fields of expertise.
GM of the Professional Projects Division, Basel As Aref believes that ‘a leader seeks a leader’. ‘That’s what made us extend the hand of partnership to Outline,’ he says. ‘Outline’s expertise is reflected in the brilliance of its design and engineering, and its exhaustive list of industry patents bear testimony to its acoustic talents, mirrored in the quality and performance of its products.’
‘I am extremely proud and satisfied to have the Outline product range selected by the professional and strong team of Oasis Enterprises to be distributed and specified in the Arabic Peninsula,’ says Giorgio Biffi, CEO of Outline. ‘It’s rewarding and recognizing the overall quality and performances of Outline products to bring further success.’
More: www.oasisppd.com
More: www.outline.it