Broadcast Solutions has established a new office in Singapore, with Joe Tan appointed as General Manager Asia-Pacific.
With the new office and a staff of experienced broadcast professionals, the Germany-based company is formalising business already being conducted in Asia. The move will enable Broadcast Solutions to serve the customers with on-site consultancy and support. In addition to the company’s system integration operation, Broadcast Solutions will boost the presence of its product division broadcast products, offering high-class products to the market.
Tan draws on more than 18 years’ experience in the broadcast industry, having held sales and marketing roles for major manufacturers looking to develop business in Asia-Pacific regions. Among these, he established representative offices in Beijing and Singapore for Riedel Communications.
‘We are taking the next logical step in developing the Asia market with the new office in Singapore,’ says Broadcast Solutions Business Development Director, Peter Jakobsson. ‘With Joe Tan, being in the business for many years and having strong relationships in the regional broadcast market, I am sure this will be a major step forward for the company and will broaden Broadcast Solutions’ market presence. With our experience and know-how, I am convinced that Broadcast Solutions can contribute a lot to the Asia region.’